SETTING A SHARED GOALThe first thing you will want to do when setting a goal is to find out what you actually want to achieve in your company. This way, you will set standards for your company.
Think about your objectives and key results
Then, set a shared goal
Don’t forget to set differentiated goals!If for example, the shared goal is to increase revenue. It might be hard for the production workers to relate to it. Instead, a goal for the production department could be to produce 5% more a week. This will still work towards the shared goal. Yet, it is also more relevant and achievable for the workers in production. The sales team, however, would probably not relate to production goals. They cannot make a difference in reaching that goal. A differentiated goal for the sales team could be, for example, to increase sales by 5%. This aligns with the shared goal of increased revenue and the production goal to produce 5% more a week. [bctt tweet=”By having a system of differentiated goals, you make it transparent how each department contributes. Each group and person know what they can do in order to reach bigger goals for the organization.”]
[bctt tweet=”Using KPIs to reach a strategic goal is not only about reaching the goal itself, but also about making your organization work as a whole and learn from experience.”]